Thursday, April 24, 2014

Headline vs. Lead

When writing an article, the lead is the most important sentence.  This sentence is what makes or breaks the article.  If a person is not hooked by the lead, then they will not continue to read the article and the story simples becomes a filler of empty words on a page. It is very important that as a writer you know the significant difference between a headline and a lead. A head line is also meant to catch the readers eye, but it does not give nearly as much information about the article and it is not a complete sentence. As for a lead, however, the writer must be sure to answer the "who, what, when, where, why and how" of the story.  It is very important for you as a writer to be able to know the difference between the headline and the lead to better inform your reader about the information presented.

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