The Importance of Press

During our class discussion on Tuesday, the topic of Super Bowl commercials was brought to our attention.  Apparently, there was a new Coke commercial that was stirring up controversy on social media.  The commercial was sung in many different languages and featured people of many different ethnicities to portray the diversity of the American population.

According to my classmates, their friends on Facebook and Twitter expressed their opinions of the commercial and received both positive and negative feedback.  Many applauded the commercial and how it accurately portrayed American as "the melting pot" nation.  Others believed that the diversity in the commercial was inappropriate, especially because the commercial was not entirely spoken in English. I, however, enjoyed the commercial very much.  I think that as we, as a society, are becoming more accepting of people who come from different cultures with different ideas.  I think this commercial does a great job to represent the American dream of equality and show how far we have come as a nation.

Regardless of the different opinions on the commercial, one thing was for sure: the commercial was seen and talked about by many people.  I had not seen the commercial before entering class but I made sure to watch it shortly after class ended to find out what the buzz was about.  I am sure that many other students had not seen the commercial were sure to do the same.  Whether the audience enjoyed the commercial or not, it got people talking which led to even more advertising for the commercial and Coke itself.  In the end, bad press is better than no press.